*,*::before,*::after{box-sizing:border-box}
:root{
  --orange:#F7A233;
  --orange-deep:#E08A17;
  --ink:#14120F;
  --ink-soft:#3A352E;
  --off:#FAF8F5;
  --white:#FFFFFF;
  --line:#E4DED5;
  --tint:#FDF0DE;
  --wrap:1240px;
}
html,body{max-width:100%;overflow-x:hidden}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{
  margin:0;background:var(--off);color:var(--ink-soft);
  font-family:Inter,system-ui,-apple-system,sans-serif;
  font-size:17px;line-height:1.65;-webkit-font-smoothing:antialiased;
}
img,svg,video,iframe{max-width:100%;height:auto}
h1,h2,h3{font-family:Poppins,Inter,sans-serif;color:var(--ink);margin:0;letter-spacing:-.02em;line-height:1.08;overflow-wrap:break-word}
p{margin:0;overflow-wrap:break-word}
a{color:inherit}
.wrap{width:100%;max-width:var(--wrap);margin:0 auto;padding:0 20px}
@media(min-width:768px){.wrap{padding:0 32px}}
:focus-visible{outline:3px solid var(--orange);outline-offset:3px;border-radius:4px}

.skip{position:absolute;left:-9999px;top:0;z-index:100;background:var(--orange);color:var(--ink);padding:12px 18px;font-weight:600;text-decoration:none}
.skip:focus{left:12px;top:12px}

/* promo bar */
.promo{background:var(--orange);color:var(--ink);text-align:center;font-size:13.5px;font-weight:500;padding:9px 16px;line-height:1.45}
.promo p{margin:0}
.promo a{font-weight:600}

/* header */
.site-header{position:sticky;top:0;z-index:60;background:rgba(20,18,15,.78);backdrop-filter:blur(14px);border-bottom:1px solid rgba(255,255,255,.08);transition:background .3s,border-color .3s}
.site-header.scrolled{background:rgba(250,248,245,.94);border-bottom-color:var(--line);box-shadow:0 6px 24px rgba(20,18,15,.07)}
.header-inner{display:flex;align-items:center;justify-content:space-between;gap:12px;min-height:68px}
.brand{display:inline-flex;align-items:center;min-width:0;flex:0 1 auto}
.brand img{width:auto;height:26px}
@media(min-width:768px){.brand img{height:30px}}
.header-right{display:flex;align-items:center;gap:8px;min-width:0;flex:none}
.menu-toggle{width:44px;height:44px;border:1px solid rgba(250,248,245,.28);background:transparent;border-radius:12px;display:grid;place-items:center;cursor:pointer;flex:none}
.site-header.scrolled .menu-toggle{border-color:var(--line)}
.bars{display:grid;gap:5px}
.bars i{display:block;width:18px;height:2px;background:var(--off);border-radius:2px;transition:background .3s}
.site-header.scrolled .bars i{background:var(--ink)}
.menu-panel{border-top:1px solid rgba(255,255,255,.08);background:var(--ink);max-width:100%;overflow:hidden}
.site-header.scrolled .menu-panel{background:var(--off);border-top-color:var(--line)}
.menu-nav{display:flex;flex-direction:column;gap:2px;padding-top:12px;padding-bottom:20px}
.menu-nav a{font-family:Poppins,sans-serif;font-weight:500;font-size:18px;color:var(--off);text-decoration:none;padding:12px 0;border-bottom:1px dotted rgba(250,248,245,.18)}
.site-header.scrolled .menu-nav a{color:var(--ink);border-bottom-color:var(--line)}
.menu-nav a:hover{color:var(--orange)}
.menu-cta{align-self:flex-start;margin-top:16px;border-bottom:0!important;padding:13px 24px;font-size:15.5px}
.site-header.scrolled .menu-cta{color:var(--ink)!important}

/* buttons */
.btn{display:inline-flex;align-items:center;justify-content:center;font-family:Inter,sans-serif;font-weight:600;text-decoration:none;border:0;cursor:pointer;border-radius:999px;transition:transform .2s,background .2s,box-shadow .2s}
.btn-primary{background:var(--orange);color:var(--ink)}
.btn-primary:hover{background:var(--orange-deep);transform:translateY(-2px);box-shadow:0 10px 22px rgba(224,138,23,.28)}
.btn-sm{padding:10px 16px;font-size:14px;min-height:44px}
.btn-lg{padding:16px 30px;font-size:16.5px;letter-spacing:.01em;min-height:52px}
@media(max-width:400px){.header-cta{padding:10px 13px;font-size:13.5px}}

/* hero */
.hero{position:relative;background:var(--ink);overflow:hidden;padding:clamp(52px,8vw,104px) 0 clamp(66px,10vw,128px)}
.hero-graph{position:absolute;inset:0;pointer-events:none;opacity:.5}
.hero-graph svg{width:100%;height:100%}
.hero-graph .lines path{fill:none;stroke:rgba(247,162,51,.5);stroke-width:1.4;stroke-dasharray:3 9;animation:dash 22s linear infinite}
@keyframes dash{to{stroke-dashoffset:-240}}
.hero-glow{position:absolute;top:-18%;right:-12%;width:min(760px,105%);aspect-ratio:1;border-radius:50%;background:radial-gradient(circle,rgba(247,162,51,.18),rgba(247,162,51,0) 62%);pointer-events:none}
.hero-grid{position:relative;display:grid;gap:clamp(36px,6vw,56px);align-items:center}
.hero-copy h1{
  font-weight:700;color:var(--off);
  font-size:clamp(2.6rem,8.2vw,6rem);line-height:.98;letter-spacing:-.03em;
}
.couplet{margin-top:clamp(22px,3.4vw,36px);display:grid;font-family:Poppins,sans-serif;font-weight:600;color:var(--orange);font-size:clamp(1.3rem,3.6vw,2.4rem);line-height:1.14;letter-spacing:-.02em}
.hero-cta{margin-top:clamp(28px,4vw,42px)}
.hero-note{margin-top:16px;color:rgba(250,248,245,.7);font-size:15px;max-width:40ch}

.hero-art{position:relative;min-width:0}
.art-plate{position:absolute;inset:auto -6px -14px 32px;height:84%;background:var(--orange);border-radius:28px}
.art-panel{position:relative;background:var(--off);border-radius:28px;padding:clamp(12px,2.4vw,26px);box-shadow:0 34px 70px rgba(0,0,0,.45)}
.art-panel img{display:block;width:100%;border-radius:16px}
.art-node{position:absolute;width:10px;height:10px;border-radius:50%;background:var(--orange);box-shadow:0 0 0 6px rgba(247,162,51,.16)}
.art-node.n1{top:8%;left:-6px}
.art-node.n2{bottom:20%;right:-6px}
.art-node.n3{top:-6px;right:26%}
@media(max-width:700px){.art-node{display:none}}

/* sections */
.audiences{background:var(--off);padding:clamp(66px,11vw,148px) 0;border-bottom:1px solid var(--line)}
.sec-head{display:flex;align-items:center;gap:22px;flex-wrap:wrap}
.sec-head h2{font-weight:600;font-size:clamp(1.7rem,4.4vw,3rem)}
.dotline{flex:1;min-width:60px;height:2px;background-image:radial-gradient(circle,var(--line) 1.4px,transparent 1.5px);background-size:9px 9px;background-repeat:repeat-x}
.dotline.dark{display:block;width:min(180px,60%);margin-top:26px;background-image:radial-gradient(circle,rgba(247,162,51,.75) 1.4px,transparent 1.5px)}

.tabs{margin-top:clamp(28px,4vw,46px)}
.tablist{display:flex;flex-wrap:wrap;gap:6px;padding:7px;background:var(--white);border:1px solid var(--line);border-radius:999px}
.tab{font-family:Inter,sans-serif;font-weight:600;font-size:15px;padding:11px 18px;min-height:46px;border:0;border-radius:999px;background:transparent;color:var(--ink-soft);cursor:pointer;transition:background .2s,color .2s;flex:1 1 auto;min-width:0}
.tab:hover{background:var(--tint)}
.tab[aria-selected="true"]{background:var(--orange);color:var(--ink)}
@media(max-width:640px){.tablist{border-radius:18px;gap:4px}.tab{flex:1 1 46%;padding:11px 10px;font-size:14.5px}}
@media(max-width:380px){.tab{flex:1 1 100%}}

.panels{margin-top:20px}
.panel{position:relative;display:grid;grid-template-columns:1fr auto;gap:24px;background:var(--white);border:1px solid var(--line);border-radius:26px;padding:clamp(22px,4vw,48px);box-shadow:0 20px 44px rgba(20,18,15,.05);animation:fadein .45s ease}
@keyframes fadein{from{opacity:0;transform:translateY(10px)}to{opacity:1;transform:none}}
.panel-body{min-width:0;max-width:62ch}
.panel h3{font-weight:600;font-size:clamp(1.35rem,3.2vw,2.1rem)}
.panel p{margin-top:14px}
.panel-index{font-family:Poppins,sans-serif;font-weight:700;font-size:clamp(2.2rem,6vw,4.4rem);color:var(--tint);line-height:1;align-self:start}
.ticks{list-style:none;margin:24px 0 0;padding:0;display:grid;gap:10px}
.ticks li{position:relative;padding-left:26px;font-weight:500;color:var(--ink);min-width:0}
.ticks li::before{content:"";position:absolute;left:0;top:.55em;width:9px;height:9px;border-radius:50%;background:var(--orange)}
@media(max-width:700px){.panel{grid-template-columns:1fr}.panel-index{order:-1}}

/* idea */
.idea{background:var(--white);padding:clamp(66px,11vw,148px) 0}
.idea-grid{display:grid;gap:clamp(32px,5vw,64px)}
.idea-copy h2{font-weight:600;font-size:clamp(1.85rem,5.2vw,3.4rem)}
.idea-copy h2 em{font-style:normal;color:var(--orange)}
.idea-copy p{margin-top:20px;max-width:56ch}
.cards{list-style:none;margin:0;padding:0;display:grid;gap:16px}
.card{background:var(--off);border:1px solid var(--line);border-radius:22px;padding:24px;min-width:0;transition:transform .25s,box-shadow .25s}
.card:hover{transform:translateY(-4px);box-shadow:0 18px 36px rgba(20,18,15,.09)}
.card h3{font-weight:600;font-size:1.2rem;margin-top:16px}
.card p{margin-top:10px;font-size:16px}
.node-icon{display:flex;align-items:center;gap:6px}
.node-icon i{width:10px;height:10px;border-radius:50%;background:var(--orange)}
.node-icon i:nth-child(2){opacity:.55}
.node-icon i:nth-child(3){opacity:.28}

/* connect */
.connect{background:var(--ink);padding:clamp(66px,11vw,148px) 0;position:relative;overflow:hidden}
.connect-grid{display:grid;gap:clamp(30px,5vw,58px);align-items:start}
.connect-copy h2{color:var(--off);font-weight:700;font-size:clamp(2rem,6vw,3.8rem);letter-spacing:-.03em}
.connect-sub{margin-top:18px;color:rgba(250,248,245,.78);font-size:17.5px;max-width:34ch}
.form-wrap{position:relative;min-width:0}
.form-plate{position:absolute;inset:22px -8px -16px 20px;background:var(--tint);border-radius:26px;opacity:.9}
.form-card{position:relative;background:var(--white);border:1px solid var(--line);border-radius:26px;padding:clamp(20px,3.4vw,38px);display:grid;gap:20px;box-shadow:0 30px 60px rgba(0,0,0,.4)}
.name-set{border:0;margin:0;padding:0;display:grid;gap:12px;min-width:0}
.name-set legend{font-family:Poppins,sans-serif;font-weight:600;color:var(--ink);font-size:1.05rem;padding:0}
.two{display:grid;gap:16px}
@media(min-width:620px){.two{grid-template-columns:1fr 1fr}}
.field{display:grid;gap:7px;min-width:0}
label{font-size:14.5px;font-weight:600;color:var(--ink)}
.req{font-weight:400;color:#7d7469}
input,textarea{width:100%;max-width:100%;font:inherit;font-size:16px;color:var(--ink);background:var(--white);border:1px solid var(--line);border-radius:12px;padding:13px 14px;min-height:50px}
textarea{resize:vertical;min-height:130px}
input:focus,textarea:focus{outline:3px solid var(--orange);outline-offset:1px;border-color:var(--orange)}
input[aria-invalid="true"],textarea[aria-invalid="true"]{border-color:#C8442B;background:#fdf5f3}
.err{color:#B23A22;font-size:13.5px;font-weight:500}
.send{justify-self:start}
.success{background:var(--tint);border:1px solid var(--orange);border-radius:14px;padding:14px 16px;color:var(--ink);font-weight:600;animation:fadein .4s ease}

/* footer */
.site-footer{background:var(--ink);border-top:1px solid rgba(250,248,245,.1);padding:48px 0 44px}
.footer-inner{display:grid;gap:22px}
.footer-brand img{height:26px}
.footer-nav{display:flex;flex-wrap:wrap;gap:10px 24px}
.footer-nav a{color:rgba(250,248,245,.8);text-decoration:none;font-size:15.5px;font-weight:500}
.footer-nav a:hover{color:var(--orange)}
.copy{color:rgba(250,248,245,.55);font-size:14px}

/* desktop grids */
@media(min-width:900px){
  .hero-grid{grid-template-columns:repeat(12,1fr)}
  .hero-copy{grid-column:1/7;min-width:0}
  .hero-art{grid-column:7/13;margin-right:-20px}
  .idea-grid{grid-template-columns:repeat(12,1fr);align-items:start}
  .idea-copy{grid-column:1/6;min-width:0}
  .cards{grid-column:7/13;min-width:0}
  .connect-grid{grid-template-columns:repeat(12,1fr)}
  .connect-copy{grid-column:1/6;min-width:0}
  .form-wrap{grid-column:6/13}
  .footer-inner{grid-template-columns:auto 1fr auto;align-items:center}
  .footer-nav{justify-content:center}
  .copy{text-align:right}
  .footer-brand img{height:30px}
}
@media(min-width:1500px){.hero-art{margin-right:-56px}}

/* reveals — only applied when JS is available */
.js .reveal{opacity:0;transform:translateY(18px);transition:opacity .7s ease,transform .7s ease}
.js .reveal.in{opacity:1;transform:none}
@media(prefers-reduced-motion:reduce){
  html{scroll-behavior:auto}
  .js .reveal{transition:opacity .3s ease;transform:none}
  .hero-graph .lines path{animation:none}
  .panel,.success{animation:none}
  .btn:hover,.card:hover{transform:none}
}