New — a movement for women who are done waiting for permission. Explore The GUTZY Movement™ →
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30 Years of Building What Matters

Nonprofit strategy. Executive coaching. And a movement for women who are done waiting for permission to live their best life.

Terry Kraft · Founder, The Pivotal Group · Lead Architect, The GUTZY Movement™

What Makes Us Different

30

Years of strategic leadership, coaching, & nonprofit fundraising

3x

Executive Director with health-centered, education, and science-based institutions

1,000+

Staff, volunteers, Board members, clients, & executives coached, trained, & developed across five sectors

Coached across five sectors — nonprofit · education · science · health · workforce development

Services

Two audiences. One uncompromising standard.

For Organizations

Every organization Terry has led comes out stronger — not because the path was easy, but because she sees the opportunities others miss and builds the plan to get there. You get a strategic partner who has actually sat in your chair: someone who has led through leadership transitions, strengthened fundraising, and navigated institutional politics without losing the mission.

For Women Leaders

You've been told to be more confident. More strategic. More executive. And you've done all of it while quietly wondering why it still doesn't feel like enough.

The GUTZY Movement™ wasn't built to make you more of what others want. It was built to show you what you've always been.

Explore The GUTZY Movement™ →
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Nonprofit Strategy & Coaching

For nonprofits navigating pivotal moments: strategy, fundraising, and executive leadership support from someone who has held the seat.

Executive & Leadership Coaching

For women leaders navigating high-stakes decisions, visibility, and growth.

Career & Transition Coaching

For women who know something needs to change and are ready to move forward with curiosity, confidence, and self-trust.

Speaking & Facilitation

Bold, practical talks and workshops focused on voice, leadership, and choosing yourself.

Leadership, Empowerment, & Career Coaching That's Right For

YOU

Speak Truth.Demand Change.

What Clients Are Saying

In their own words.

Terry Kraft laughing, wearing a navy blazer

Hi,

I'm Terry

I spent 30 years inside the systems that shape organizations and the women trying to lead them.

As a three-time Executive Director, I led nonprofits through record-breaking fundraising success, strategic planning, and institutional reinvention. I raised millions, rebuilt teams, and watched brilliant women disappear inside structures that quietly rewarded self-abandonment.

That experience built two things: a consulting practice grounded in what organizational leadership actually costs called The Pivotal Group, and The GUTZY Movement™, an empowerment community for women who want to build their best life on their terms.

I'm Terry Kraft. Founder & CEO. And I'd love to help you bring your vision to life.

Let's work together

Why Us?

What we're made of.

Why Us? values diagram — a red circular arc with core values radiating outward: Adaptability, Lifelong Learning, Collaboration, Relatability, Authenticity, Positive Mindset, Empowerment

Our focus is on you. We work with you to ensure you have the tools and resources you need to define and achieve your own success.

We help you find your own answers by asking questions that spark thought and reflection along your journey.

We believe exploring vulnerability is a courageous step toward growth — one that empowers you to form deeper connections and embrace your authentic self.

We're truth-tellers. If you're looking for constant validation of what you already know, we're not for you. Our questions spark honest, open conversations focused on the core issues that move you toward your goals.

Our experience spans decades, but our approach is forward-thinking. Rooted in lifelong learning, we don't just accept change — we embrace it.

Testimonials

Clients smart enough to seek her counsel.

Our Team

The people behind the work.

Terry Kraft, professional headshot with a red scarf

Terry Kraft

Founder & CEO

I coach young adults, career-curious professionals, executives, and aspiring leaders to embrace and ignite their potential.

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Doug Kraft holding a Hall of Fame Volunteer Award plaque

Doug Kraft

Chief Advisor

A seasoned original, I have fashioned a lengthy career in athletics at all levels and in varying capacities.

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Justin Baker, smiling in a blue suit jacket outdoors

Justin Baker

Innovation Coordinator

I work with our clients by creating and analyzing surveys, developing presentations, coordinating meetings, and more.

Read More →

Contact

Let's Work Together!

Tell us where you're headed. We'll help you get there — with strategy, coaching, or a movement built for you.

I am interested in